‘Public Relations’ Archives
A PR Problem: Michael Vick Muddies Message of Humane »
Yesterday in New Jersey, Michael Vick gave an anti-dogfighting lecture to a group of young people at the Boys and Girls Club of Newark on behalf of the Humane Society. It was open to the media, resulting in a story at the top of The Star-Ledger’s state section. Beneath the headline is a photo of Vick speaking beside a Humane Society banner [...]
A PR Lesson for Tiger Woods. No Charge. »
Tiger Woods has announced that, due to the injuries he sustained in his one-car accident last week, he is withdrawing from his upcoming Chevron Tournament, but he continues to give a big “NO COMMENT” about the circumstances of the crash. It’s astonishing how someone with his level of fame can be so tone-deaf in public relations. [...]
Great Ideas from Unlikely Places »
Sometimes tips and ideas for effective communications come from unlikely sources. I got a first-rate lesson at a local elementary school science fair. A sixth grader did a memory experiment to see what kinds of words people best remembered. First, people were shown a column of about 20 concrete nouns such as mountain, flower, desk, horse, [...]
