‘Public Relations’ Archives
Is that Charity Worth Supporting? Here’s an Easy »
Want to know if that charity helping Haiti, or some other cause important to you or your company, is worth supporting? Here is a very simple formula that removes all the guesswork. First, obtain a copy of the charity’s most recent IRS Form 990. These are freely available through Guidestar.com. Add Line 14 (management expenses) to Line [...]
Royal Caribbean Adds Haiti Relief News to Updated Home »
Royal Caribbean’s updated home page now spotlights the humanitarian relief the company is providing to Haiti. A few days ago in this space, we faulted Royal Caribbean’s silence on Haiti on its homepage – even as the company was actively supporting the relief efforts. As anyone who has cruised the Caribbean with RC knows, the company [...]
A Tree Fell in the Forest: Royal Caribbean’s »
Royal Caribbean has a port-of-call in Haiti and is doing a number of things to help in the earthquake relief effort. But you’d never know that from the company’s homepage. As of Friday afternoon it was still all blue skies and good times as far as the eye could see. To people who know the company’s connection to Haiti, the absence [...]
